Fran's customer DNA sheet

The Story of Francielli Camargo

Designing shoes inspired by a customer's unique character and lifestyle is a deeply personal journey. It begins with truly understanding each individual, allowing us to create pieces that feel like an extension of their identity.

From our very first meeting with Fran, we delved deep into in her world, uncovering the essence that shapes the unique DNA of her bespoke creations.

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The Designer

Stef, the founder of Atelier Stefani, designed and crafted these boots with a deep understanding of Fran's personality. They're not only a style statement, but a symbol of confidence and ambition, crafted to empower Fran as she walks boldly through life.

The collaborative process between Fran and Stef started with the first design sketch.

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Inside the Craft

The Camargo Boots - craftsmanship - boot uppers

Pattern making blends imagination, math, and spatial skill, transforming 2D designs into 3D creations. Each unique leather's texture and elasticity reveal the final look of the shoe during the lasting process, where the upper is shaped over the mold.

The Camargo Boots - craftsmanship - attention to detail

Craftsmanship celebrates the beauty of uniqueness. Every shoe, shaped by skilled hands and natural materials, is one of a kind. Yet, we take immense pride in our meticulous attention to detail and unwavering commitment to perfection.

Vision to Reality

The Camargo Boot - final drawing - slider image - beforeThe Camargo Boot - final custom shoe - slider image - after

It took 120 steps and 50 hours of craftsmanship to get from design concept to final creation.

'These custom boots honour my journey and fuel my ambition.'

Francielli Camargo

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What's your Story ?

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